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How to Read Prospect's Body Language at an Event

How to Read a Prospects Body Language at an Event, Part II

10/10/2018

Having the skills to both read body language, and to adjust your own body language to be more effective in a business setting is invaluable. Even though we may often be unaware of it, people’s body language is often more powerful and telling than verbal language. For instance, if someone is looking down with a scowl, with their arms crossed, yet says he or she is happy, our instinct is to rely on physical cues as a more accurate gauge of feelings. Body language is powerful!

When considering body language, it’s helpful to look for eye activities, facial expressions, head movements, hand and arm gestures, body positioning, and leg and feet movement.

Here are 6 tips for reading a prospect’s body language ...

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Features

Games for trade shows to grab attention and attract audiences

Attention Grabbing Game Ideas for Your Trade Show Audience

9/28/2018

One of the best ways to draw an audience to your booth is with a crowd of people having fun, talking, and interacting with one another. Games are a great way to draw an audience, a crowd, and prospects to your door. So what kind of game should you choose ...

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Body Language Tips for Trade Show Events

Consider Your Body Language at Your Next Event, Part I

9/7/2018

Much of the way we communicate is nonverbal. Therefore, if you are not conscious of your body language you may be sending the wrong messages. This is especially important for making first impressions, where we usually make decisions about a person fairly quickly. Here are 6 tips for exhibiting positive ...

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Kenneth Clark

Project of the Month: Kenneth Clark

9/4/2018

We recently helped create a new look for the office of Kenneth Clark Co., a company that handles shipments from single pallets to Super Loads.

The Adler team used the company's signature colors and logo to create a branded office space that adds great appeal for employees and visitors ...

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Articles

How to Read Prospect's Body Language at an Event

How to Read a Prospects Body Language at an Event, Part II

10/10/2018

Having the skills to both read body language, and to adjust your own body language to be more effective in ...

read more
Games for trade shows to grab attention and attract audiences

Attention Grabbing Game Ideas for Your Trade Show Audience

9/28/2018

One of the best ways to draw an audience to your booth is with a crowd of people having fun ...

read more
Body Language Tips for Trade Show Events

Consider Your Body Language at Your Next Event, Part I

9/7/2018

Much of the way we communicate is nonverbal. Therefore, if you are not conscious of your body language you may ...

read more
Setting the tone for your office.

What Tone Does Your Office Environment Set for Staff?

8/30/2018

In the Information Economy, worker productivity can be affected by an incredible number of factors. Cubicle farms, open workspaces, and ...

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Goucher College Graphic Wall Mural of School Seal

Signage and Graphics to Make You Look Your Best

8/16/2018

Many businesses, universities, and organizations count on eye-catching signage and graphics to make statements and assist visitors in navigating large ...

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Trade Show Etiquette

Trade Show Etiquette

8/9/2018

Now that your booth is ready for the show, your graphics are updated, and you’ve ordered amazing giveaways, let ...

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5 Key Questions to Answer When Analyzing Post Exhibit Results

5 Key Questions to Answer When Analyzing Post Exhibit Results

8/1/2018

Upon returning back to the office after an exhibition, it is important to ask some key questions to analyze your ...

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Avoiding Mistakes as a Newcomer to Exhibiting at Trade Shows

Avoiding Mistakes As A First-Time Exhibitor

7/12/2018

A great trade show booth can draw in potential leads, help you stand out from the crowd, and pitch your ...

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Choosing the best swag for your next trade show is an important part of planning, and attracting people to your booth.

Great Swag Ideas for Your Next Event

6/26/2018

When event swag is good, it can bring crowds to your booth and delight attendees. When it’s bad, it ...

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Starting a conversation at an event or trade show.

5 Tips for Starting a Conversation at an Event

6/18/2018

Starting conversations with strangers in professional settings can be nerve wracking. To overcome these feelings, it’s helpful to keep ...

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4 Ways To Keep Your Trade Show Staff Motivated

4 Ways To Keep Your Trade Show Staff Motivated

5/29/2018

Motivating your trade show staff can be tough during a long exhibit season. By the end of the season ...

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Staying Healthy While On The Road During Exhibiting

Staying Healthy While On The Road During Exhibiting

5/23/2018

Exhibiting often means traveling, long hours, busy days, and lots of networking, all which can place added stress on your ...

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Employee Recognition Tips

5 Tips for Showing Your Employees Your Appreciation

5/17/2018

Recognizing and showing appreciation for your employees’ accomplishments and efforts goes a long way for the success of your company ...

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Trade Show To-Do Lists for Your Social Media Plan

Do You Have Your Social Media To-Do List in Place?

5/2/2018

Checklists and to do-lists are great tools for keeping you and your team on track to hit your goals. Make ...

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5 Reasons It's Time for a New Trade Show Booth

5 Reasons It's Time for a New Trade Show Booth

4/18/2018

First impressions matter, especially at trade shows where each booth is competing for attendees’ attention. Ensuring your booth is appealing ...

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How to Keep Your Trade Show Booth Looking Good

How to Keep Your Trade Show Booth Looking Good

4/11/2018

A trade show booth can be a significant investment in your business’s time, effort, and money. It can be ...

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Booth staffers make a valuable contribution to the success of your trade show.

What to Look for When Staffing Your Booth in the Digital Era

3/14/2018

At a trade show, you rely on your booth to attract attention and draw attendees to your space. What attendees ...

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Blogging Strategy

Make Blogging Part of Your Strategy for Upcoming Exhibits

3/7/2018

Creating a robust marketing strategy is essential for maximizing the Return On Investment of your upcoming exhibits. When done right ...

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How to Dress for A Trade Show or Conference

How to Dress For a Trade Show or Conference

2/28/2018

At trade shows and conferences, you might rely on your booth to represent your business, but don’t forget you ...

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Banner Stands

5 Ways To Get The Most From Your Banner Stand

2/7/2018

Once your trade show is over you may have an extra banner stand or two on hand. Instead of immediately ...

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