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Now that your booth is ready for the show, your graphics are updated, and you’ve ordered amazing giveaways, let’s talk about your on-site team. Booth staffers are incredibly important at a show because they’re the face of your company, your salespeople, service, and support rolled up into one.
Since you never get a second chance at a first impression, here are some tips to help you and your staffers stick out in the minds of your prospects.
1. Stay Switched On, Even Off The Floor
Even off the floor, you and your staffers are representing the company. Make sure your team is courteous and respectful of others on and off the show floor. You definitely don’t want to angrily honk at ...read more