Thursday, March 12, 2009
Trade Show Booth Tear-Down
After a show wraps, your entire booth staff will want to leave as soon as possible. Some may even book return flights that coincide with the end of the show. Avoid laying the burden of tear-down, packing and shipping on one person. In your pre-show planning, be sure that staff time and travel allows for adequate booth tear-down, packing, and shipping.
Never tear-down your booth before the show is over. This projects an unprofessional and "I can't wait to get out of here!" message to those last-minute attendees, who by the way, may have a need to hurry up and gather info about your product/service!
Take care when packing up your booth - particularly with graphic panels and lighting. Tradeshow displays are an investment, and should be treated as such in packing and shipping. Be sure that you have appropriate shipping cases that will protect your displays in shipping.
Obey the shipping rules and regulations of the show hall. Most halls and conference centers require your packages to be marked and/or left for the shippers in a certain way. Failure to properly pack, label, or leave your packages in the right location may results in their being lost, damaged, or slow to return.
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Categories After The Show
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