Adler : Trade Show Expert Blog

Monday, March 30, 2009

Planning For Next Year

Now that you have all of this valuable data compiled from the show - estimated ROI, observations, and recommendations - you can start thinking about next year! Ok, maybe you want to take a little bit of a break, but don't wait too long, there are things that can be done right now for next year that will help you get an ever higher ROI on your next show.

Get More Bang for Your Trade Show [...]

Posted By Admin At 11:11 AM • Comments (0)

Monday, March 02, 2009

Booth Staff Training

Seasoned exhibitors know that one of the more important elements in making your trade show investment a success is proper training of the booth staff. In order to project a concise and consistent message at the show, everyone working the show needs to be able to "walk the talk". It's a good idea to have several short sessions with your booth staff before, during and after the show.

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Posted By Admin At 5:03 PM • Comments (0)

Thursday, February 26, 2009

Booth Staffing

An important factor in making your time, efforts and expenses worthwhile at a trade show is proper selection and training of your booth staff. Here are some tips for being well prepared to work your next trade show.

Choose a Leader During the preparation and execution of a trade show engagement, there is usually a leader that emerges as heading up the overall show management. However, this is not always clear-cut in all [...]

Posted By Admin At 5:01 PM • Comments (0)

Wednesday, February 04, 2009

Exhibit Booth Set-up

The key to successful exhibiting is planning. From getting your booth there to booth staffing to the return trip home, we've got tips on planning for success.

Preparing to Go

You have no doubt done extensive planning and prep work before heading to the show including travel [...]

Posted By Admin At 4:53 PM • Comments (0)